Last fall, Saffire and IAFE announced our partnership to sponsor a new kind of event calendar to promote the fair industry.  Our goal for Fairs Everywhere is to be a one-stop-shop for fairs, vendors, sponsors, volunteers and patrons to find out the very latest information they’re searching for about events in an interactive format.

I want to take a minute to encourage you to update your listing on our site, because customers are using this tool every single day!  In fact, sometimes people call our office to find out information about your events, and our first stop is your Fairs Everywhere listing!

So, what can you do to improve your listing?

1. Add a great photo!  As your event approaches, if you have added a photo to your listing, we will feature you on the homepage.
2. Keep your dates current.  Whether your 2012 event has passed or is right around the corner, making sure we have the most accurate information possible is the best way to give your potential customers information.
3. Provide an accurate description of your event.  Nobody knows your event like you do, so don’t be afraid to brag a little!  Talk about the pieces of your event that make it unique.

If you have questions about your Fairs Everywhere listing, please just let our staff know.  We will help in any way possible.